Eric Lamarre

"Digital transform is hard. It is tempting to point to the "usual suspects" as the reasons for these shortfalls: cumbersome IT estates, poor data, lack of talent, among others. These issues are real, but they also tend to mask more fundamental issues thatare the real culprits behind stalled transformations, including: Pursuing changes that are not economically meaningful to the business. It's good to experiment, but companies too often focus on "shiny...